DOMINOS (Day One Market Intelligence NOtices) are sector-focused studies specifically created for professional services firms. These sector-focused studies comprise every indispensable information to comprehend a market, map key actors, identify trends and development opportunities and analyze the competitive...

WHAT HAS TO BE DONE > Frame survey’s objectives > Conduct quantitative and/or qualitative Survey > Use survey’s results to improve or define firm’s positioning DELIVERABLES > Survey reports > Compared results between open-end or closed-ended > Image (attributes, strengths, weaknesses) > Competitive...

WHAT HAS TO BE DONE > Understand firm’s strategy and positioning > Define offering features (issues, scope) > Define value proposition (client needs) > Define targets (market, business sectors, functions, decision enhancers, buyers…) > Define offer positioning (vs. competition, expertise, experience,...

WHAT HAS TO BE DONE > Understand partner’s development objectives > Understand partner’s competences and market > Conduct SWOT analysis > Analyze of the network (purchasing advisors, targets…) > Analyze of the client portfolio > Conduct TIMES analysis (Trends, Ideas/Innovations, Media, Events, Stakeholders)...

WHAT HAS TO BE DONE > Conduct a client portfolio analysis (Pareto law, type of assignments, turnover, type of clients…) > Map clients > Identify key targets > Interview strategic clients > Design and optimize a client dedicated organization > Improve requests for proposals process > Create an action plan...

KEY POINTS > Confidentiality > Satisfaction criteria (level of importance, level of performance) > Overall satisfaction > Perception of the firm (differentiating factors, weaknesses, competitive positioning, quality of service…) > Using results to actually improve quality of services and client relationship...