Spin-off / Creating a firm



WHAT HAS TO BE DONE
> Check every deontological and regulatory issues (when it comes to regulated businesses)
> Define firm’s positioning
> Create and patent firm’s name
> Structure workspace (IT infrastructure, furniture…)
> Secure legal issues (potential litigation) and financial issues (compensation)
> Create visual identity (logotype, brand identity guidelines) and stationery (business cards, letterhead…)
> Draw up marketing plan
> Coordinate communication strategy and launch with legal counsel
> Coordinate internal and external launch communication

DELIVERABLES
> Supporting the creation process
> Launch planning
> Positioning
> Visual identity and brand identity guidelines and material
> Spin-off communication strategy and launch tactics
> Launch communication (internal communication and external communication to clients, press, market…)

Strategy & positioning | Organization and Governance | Development and Market Study | Financial Management